Netflix Inc (NASDAQ: NFLX) remains in focus on Monday morning after its 10-for-1 stock split took effect, lowering the company’s share price from over $1,000 to about $110 only.
While this strategic development doesn’t change the streamer’s fundamentals in any way, it could still contribute to upward momentum in NFLX stock through the remainder of 2025.
Options data seems to be pricing in a similar narrative as well – currently pointing to another 7.0% upside in Netflix shares from current levels.
Why is a stock split bullish for Netflix stock
Netflix’s stock split is strategically bullish as it lowers the firm’s share price, effectively making it more accessible for retail investors.
While the company’s market cap remains unchanged after the 10-for-1 split, the reduced price tag makes it psychologically and financially more approachable for individual investors.
Over time, this wider accessibility may increase trading volume and retail participation, potentially boosting demand. Historically, stock splits tend to result in positive momentum as investor interest rises.
In short, the strategic move could help sustain the rally in NFLX shares by expanding their investor base and reinforcing bullish sentiment around the company’s growth trajectory in streaming and advertising.
Options data suggests further upside in NFLX shares
Options traders also seem to be pricing in potential for further gains in Netflix shares through early 2026.
According to Barchart, options expiring February 20th currently have the upper bound set at about $118 – indicating the streaming stock could gain another 8.0% over the next three months.
In the near-term as well, the expected move through the end of November is 4.78%, which means NFLX stock may be trading near the $116 level within the next couple of weeks.
Note that the lower price on these derivatives suggests downside risk as well. However, the put-to-call ratio currently sits handily below 1.0 – indicating the data is largely skewed to the upside.
How Wall Street recommends playing Netflix Inc
NFLX shares are worth buying after the 10-for-1 stock split, also because they stand to benefit from several major tailwinds in 2026.
For starters, advertisers are moving en masse to its online platform amid the linear TV churn.
Last month, the streaming behemoth reported its best ad sales quarter to date – and said it’s on track to more than double its advertising revenue to nearly $3.0 billion in 2025.
The company’s strong content slate and proven pricing power could help drive its stock price next year as well.
Recent reports also indicate that Netflix is interested in buying WBD studio and streaming assets, which could supercharge its content moat with blockbuster IP like Harry Potter and DC.
Wall Street analysts also recommend sticking with Netflix stock for the long term.
The consensus rating on the streamer currently sits at “overweight” with the mean target of about $136, indicating potential upside of another 31% from here.
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